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Practical Digital Marketing Program

DCMC - Drop CertifiedMarketing Course.

A practical, industry-focused Digital Marketing program covering design, websites, funnels, SEO, Meta Ads, portfolio building and professional branding.

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DCMC digital marketing course overview
DCMCLearn. Build. Grow.
32 GB pendrive includedLive + Recorded
1.5Months
8Practical Modules
10+Tools & Platforms
BeginnerFriendly
Learning Model

You Do Digital Marketing, Not Just Study It

DCMC combines live learning, recorded videos, practical projects, quizzes, direct support and certification so students can move from concepts to execution.

01

Live Classes

Mentor-led sessions where students learn concepts and see digital marketing work happen live.

02

Recorded Training

Replay every important walkthrough, tool setup and practical lesson whenever revision is needed.

03

Quizzes & Tests

Module-wise checks keep the learning measurable before the final examination.

04

Hands-on Projects

Students build creative assets, websites, funnels, SEO workflows, Meta Ads plans and portfolio pieces.

05

Direct Support

Digital marketers guide learners through doubts, campaign thinking and practical execution.

06

Certification

Complete the program assessment and earn your TDO-issued DCMC certificate.

Who Should Enroll

Built For Career, Freelance And Business Growth

DCMC is beginner-friendly and useful for learners who want a job path, client skills, or the ability to grow their own brand online.

Designed for
  1. 01Business Owners
  2. 02Entrepreneurs
  3. 03Startup Owners
  4. 04Students and Graduates
  5. 05Freelancers
  6. 06Aspiring Digital Marketers
Requirements
  • Completed 12th grade or graduation
  • No coding background required
  • Basic computer or mobile skills, including internet use
  • Reliable internet connection
  • Curiosity to practice creative, web and campaign work
Why DCMC

Creative + Web + Funnel + Organic + Paid + Career

The strongest part of DCMC is the complete learning journey: students learn creative production, website building, funnel strategy, SEO, paid campaigns and professional portfolio presentation.

01

Creative

Build branding and graphic design skills with practical content creation.

02

Web

Plan and build responsive websites with WordPress.

03

Funnel

Create landing pages and plan conversion-focused customer journeys.

04

Organic

Practice SEO, content optimization and website audits.

05

Paid

Learn Meta Ads planning, audience targeting and campaign tracking.

06

Career

Present your projects in a portfolio and optimize your LinkedIn profile.

Curriculum

8 Practical Digital Marketing Modules

The course moves from marketing fundamentals to design, websites, funnels, SEO, Meta Ads, portfolio building and LinkedIn optimization.

Get curriculum details
01Fundamentals of Digital Marketing9 lessons
  1. What is Digital Marketing?
  2. Traditional Marketing vs Digital Marketing
  3. How Digital Marketing helps businesses grow
  4. Introduction to SEO
  5. SEM
  6. Social Media Marketing
  7. Content Marketing
  8. Core concepts of digital marketing
  9. How digital marketing fits into business workflows
02Graphics Designing9 lessons
  1. Branding and visual identity
  2. Visual hierarchy
  3. Color theory
  4. Typography
  5. Photoshop installation and introduction
  6. Finding PSD templates
  7. Live graphics creation in Photoshop
  8. Canva
  9. Creating designs using Canva
03Website Designing7 lessons
  1. Hosting and domains
  2. How and where to purchase hosting and domains
  3. WordPress introduction
  4. Planning before website design
  5. Plugin installation and setup
  6. Live website designing
  7. Responsive optimization across devices
04Funnel Designing7 lessons
  1. What is a sales funnel?
  2. Why funnels matter
  3. Planning a conversion-focused funnel
  4. Plugin setup
  5. Building funnels with Elementor
  6. CTA optimization
  7. Building funnels with Systeme.io
05SEO10 lessons
  1. Why SEO is required
  2. Types of SEO
  3. SEO plugin setup
  4. On-page SEO
  5. Off-page SEO
  6. SEO-friendly blog writing
  7. Content and blog optimization
  8. SEO analytics
  9. SEO audits
  10. Website optimization
06Meta Ads15 lessons
  1. Why Meta Ads vs Google Ads
  2. How Meta Ads works
  3. Meta Ads Manager
  4. Ads interface
  5. Demographic targeting
  6. Interest targeting
  7. Behaviour targeting
  8. Custom Audiences
  9. Lookalike Audiences
  10. Facebook, Instagram, Audience Network and Messenger placements
  11. Image ads, video ads and carousel ads
  12. Meta Pixel implementation
  13. Tracking with WordPress and Systeme.io
  14. Lead organization
  15. Ads tracking
07Portfolio Building5 lessons
  1. Selecting digital marketing projects
  2. Presenting design, website, funnel, SEO and ads work
  3. Writing clear project case studies
  4. Organizing proof of skills for clients and interviews
  5. Building a practical marketing portfolio
08LinkedIn Optimization5 lessons
  1. Professional profile positioning
  2. Optimizing headline, about section and featured work
  3. Showing portfolio projects clearly
  4. Building credibility for jobs, freelancing and business growth
  5. Preparing a stronger digital marketing profile
Tools & Platforms

Practice With The Tools Digital Marketers Actually Use

The course introduces the creative, web, funnel, SEO and advertising platforms students need for real project execution.

01

Systeme.io

Course platform
02

SEMrush

Course platform
03

Ahrefs

Course platform
04

Hostinger

Course platform
05

WordPress

Course platform
06

Elementor

Course platform
07

Meta

Course platform
08

GoDaddy

Course platform
09

Canva

Course platform
10

Adobe Photoshop

Course platform
Career Outcomes

Build Work You Can Show

DCMC supports job, freelance and business-growth paths by helping students build practical proof of skill across campaigns, content, websites and funnels.

Learn, execute, build projects, prepare a portfolio and optimize your professional profile so interviews, clients and business conversations become easier to handle.

01SEO Specialist
02Social Media Manager
03Content Marketer
04PPC Expert
05Digital Marketing Executive
06Meta Ads Marketer
07Website/Funnel Designer
08Freelancer
Certification

Complete the work.
Earn the proof.

Complete the training, practical work and final assessment to earn a TDO-issued course-completion certificate withDCMC - Drop Certified Marketing Course.

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Start Your Journey

Turn ideas into work that performs.

Talk to the TDO team about upcoming batches, eligibility, demo classes, fees and the DCMC learning path.

Call us+91 89181 00300Email ussupport@drop.org.in